Chanel Is Suing an eBay Seller for $56 Million

Chanel have made headlines this week as they’re allegedly suing an eBay user for selling hundreds of Chanel products without authorisation.

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Chanel claims that the goods being sold are ‘used goods, goods that were never intended for sale, and/or goods lacking any packaging or product information,’ as well as ‘testers of Chanel cosmetics, including lip gloss power, and blush; unboxed fragrances and cosmetics; and even used fragrance items.”

The issue has not been with counterfeit goods but rather Chanel believing that packaging is integral to their premium branding and reputation and by removing that, customers do not receive the luxury experience they expect from Chanel.

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