Chanel Is Suing an eBay Seller for $56 Million
-->
Chanel have made headlines this week as they’re allegedly suing an eBay user for selling hundreds of Chanel products without authorisation.
Chanel claims that the goods being sold are ‘used goods, goods that were never intended for sale, and/or goods lacking any packaging or product information,’ as well as ‘testers of Chanel cosmetics, including lip gloss power, and blush; unboxed fragrances and cosmetics; and even used fragrance items.”
The issue has not been with counterfeit goods but rather Chanel believing that packaging is integral to their premium branding and reputation and by removing that, customers do not receive the luxury experience they expect from Chanel.
Protecting your brand is incredibly important and should be at the forefront of business decisions.
Hague provide specific tailored products and services to combat theft, counterfeit, fraud, alteration and Grey market products. Our expertise helps protect your brand from attacks that undermine company revenue, destroy consumer confidence and create Health and Safety issues.
